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04/28/10 11:44 AM ET

Yankees announce return of HOPE Week

Community outreach event will take place August 16-20

The Yankees' groundbreaking HOPE Week initiative was mentioned by President Barack Obama at the White House on Monday, and now the team is preparing to give more HOPE in 2010.

The Yankees announced Wednesday that the HOPE Week community outreach event will return on August 16-20, during the Yankees' seven-game homestand against the Tigers and Mariners.

Once again, Yankees players, coaches and front-office staff will reach out each day to an individual, family or organization worthy of recognition and support. Every player on the roster, along with manager Joe Girardi and his coaching staff, participates.

"HOPE Week was such an important week for our entire team during our championship run in 2009," Girardi said. "It's great that the Yankees organization will once again allow us to reach out and reward five more inspiring stories during the 2010 season. It should be another special week."

Introduced in 2009, HOPE Week brought to light five remarkable stories to provide hope and encouragement to the recipient of the gesture and inspire individuals into action in their own communities.

Outreach will often take place away from the Stadium so the Yankees can personally connect with individuals in the settings of their greatest personal accomplishments.

Fans who know individuals or groups in the Tri-state area dedicated to improving the lives of others can nominate them for recognition during 2010 HOPE Week by visiting the Yankees' HOPE Week page. For more information about HOPE Week, fans can visit the Community tab at www.yankees.com. The deadline to submit a nomination is May 10, 2010.

Last year's HOPE Week introduced fans to community heroes Marco and Jen Chiappetta and their Patchwork of Young Leaders Society, as Yankees players and Joe Girardi joined them in their home and took part in their mentoring program.

The Yankees also encountered Tom Ellenson, as well as Ranjit Seal and Melvin Williams, who have each overcome disabilities and serve as inspirational members of society.

In addition, the organization held an anniversary celebration for ALS-stricken George Murray, his wife Kim and their 4-year-old son Trason, along with their family and friends at Yankee Stadium with Yankees players.

The club also hosted an overnight carnival for Camp Sundown participants, who suffer from a rare genetic disorder which does not allow them exposure to UV light.

Obama mentioned HOPE Week and its impact in his remarks to the Yankees, saying that it is one of the parts of being a member of the team that makes Girardi proudest.

"Last year, Joe put out a sign-up sheet for anyone who wanted to participate," Obama said. "And when he checked the next day, every player, manager and coach had written their name down. The team ended up winning all five games that week -- a fact that Joe doesn't think was a coincidence. And this summer, they'll be doing it all over again."

Bryan Hoch is a reporter for MLB.com. This story was not subject to the approval of Major League Baseball or its clubs.